Sat. Sep 24th, 2022

Brussels, 14 July 2022

The European Commission has approved, under the EU Merger Regulation, the acquisition of joint control of Nielsen Holdings Plc (‘Nielsen’) by Elliott Investment Management L.P. (‘EIM’), both of the US, and Brookfield Private Equity Holdings LLC (‘BPEH’), of Canada.

Nielsen is an audience insights, data and analytics company, which provides audience measurement, media planning, marketing optimisation and content metadata solutions.

EIM is an investment firm mainly active in investment and risk management.

BPEH is a subsidiary of Brookfield Asset Management Inc. (‘Brookfield’), of Canada, which provides asset management services, mainly in the sectors of real estate, infrastructure, renewable energy, and private equity.

The Commission concluded that the proposed acquisition would raise no competition concerns, given its limited impact on the market. The transaction was examined under the simplified merger review procedure. More information is available on the Commission’s competition website, in the public case register under the case number M.10758. 

Source – EU Commission